Why Business Nbn™ Matters

For most Australian businesses, the nbn™ is the source of their all-important Internet connectivity. As national infrastructure, it’s the broadband service that every business has access to by default, and it’s available simply by contacting one of the many ISPs around Australia that offer services.
It’s also mandatory. The design of the nbn™ has meant that it has replaced previous communications infrastructure and now, for businesses to run a phone line, it needs to be done over the nbn™. Far from a negative, however, the new nbn™ infrastructure allows organisations to do more with their phone lines than ever, and deploy robust
unified communications
systems that allow them to interact internally and with customers in a more robust and deeper way.
Reliance Communications has been assisting customers with using the nbn™ to super-charge their communications environment since its inception. From hosted, cloud-based PBXes, to tight unified communications integration for messaging, video conferencing, and more, our customers find that once they move to the nbn™ there’s so much more potential in their communications systems to lead to better productivity and customer outcomes.
Understanding the nbn™
There are two forms of nbn™ available; the standard nbn™ that is available to all Australians, and business nbn™. What confuses a lot of businesses – especially smaller businesses – is why they should pay for business nbn™ when standard nbn™ services tend to be cheaper. However, business nbn™ has a lot of valuable features that help to ensure that your business will have a leading online experience, including:
- Synchronous speeds; If you’re running your business communications platform on VoIP and video conferencing, then the upload speed is as important to performance as the download speed. Synchronous speeds ensure that your business has an even experience when both uploading and downloading data.
- Static IP; Residential nbn™ plans have dynamic IP addresses, which means you can’t create a permanent link to that location. A static IP allows for the business to have cloud-based networks and communications platforms essential to the running of a modern business.
- Uptime guarantee; Residential nbn™ services operate to a “best effort” service level, meaning that if the Internet goes down the fault will be resolved within standard business hours based on availability. Business nbn™ customers gain access to priority, 24/7 hour support and can have a SLA guarantee that they won’t experience more than a few minutes of downtime in a month.
The other benefit of business nbn™ is that it can grow as the business does – it’s a highly scalable solution that complements Reliance Communication’s equally highly-scalable unified communications services.
For more information on the benefits and opportunities available on the nbn™ with Reliance Communications solutions, contact us today on 1300 656 911.
