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Can your business afford to miss the data automation revolution?

Nov 17, 2021
Data Automation


You’ve probably heard of data automation by now, but do you know how effortlessly you can achieve it by engaging a partner like Reliance Communications?


Data automation is a simple concept; it’s when you have some kind of process (such as a piece of software) that will update a spreadsheet, database, or similar, with data as it is collected, but without a human (manual) involvement. It’s a form of simple AI that takes the manual data entry away from your people, in other words.


As simple as it is data automation is a powerful tool that will:


1)     Improve the speed of work.

2)     Reduce the risk of human error.

3)     Reduce costs.

4)     Make your workforce happier.


At Reliance Communications, we can deliver these data automation benefits to you immediately, and at no extra workload for your team.


If you haven’t brought data automation into your phone systems yet, then there’s a risk that you’re missing out on critical data that is costing your business. Research shows that 78 per cent of businesses plan on increasing spending on automation. If you’re in the other 22 per cent, you’re at risk of being left behind your competitors.


Data automation means less work for your people and a large ROI


One of the most compelling applications of data automation is in linking the communications system to the CRM. When customers, suppliers, or partners call, regardless of who answers the call, the data from that call – including fully automated transcripts and feedback – is replicated into the CRM. Then, when another person in the organisation needs to speak to the customer, this information is immediately available to them, for the entire history of the relationship.


This is not something that you want to leave to manual processes. It’s too easy to lose information. Perhaps someone takes a call from their mobile device, and forgets to record the content of that call into the CRM. Or, perhaps someone leaves the organisation and the nuances of the relationship with their customers go with them. Not only does data automation save people time by doing the data entry for them, but it prevents mistakes or oversights that can cost the business relationships in the long term.


What do I need for data automation?


Data automation is readily available for the popular communications tools that you’re already using. Microsoft Teams, for example, has complex integrations with automation platforms that don’t require any additional training on the part of the users. Once it’s set in place, the automation hums in the background effortlessly, as it should.


Key to the success of data automation is making sure that it has been properly configured, has the right policies in place, and is properly integrated with the CRM and other data pools that you’re looking to leverage. Reliance Communications has experience with all the major platforms on building effective data automation platforms with strong ROI.


We have a long history of delivering data automation solutions at Reliance Communications. By engaging with us, you will benefit by:


·        Minimal workload: we take it off your plate

·        Expert selection of the right tools

·        Simple transition, with no big change management programme

·        A simple outcome: we make it easier to collect better data with no input from your people


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Big News Reliance Is 8x8 ANZ Partner Of The Year 2022/2023!  We’re proud of this prestigious award and we’re just getting started Reliance Communications and 8x8 share an uncompromising vision for delivering incredible customer experiences, and we’re thrilled to be such a key 8x8 partner. We’ve been working with 8x8 since 2017, and in that six years we have gained valuable experience with the 8x8 technology stack that provides the expertise to assist our customers to transform and improve their communications and business management. Through hard work and dedication, Reliance has grown to be 8x8’s leading voice in the market, awarded the honour of 8x8 ANZ Partner Of The Year 2022/2023. This award is founded on our commitment to our customers and 8x8. Reliance is dedicated to ensuring every customer has an incredible 8x8 experience. Not only have we just been honoured with the award win, Reliance has been globally certified with complete 8x8 XCaaS accreditation, elevating us into an elite club of expertise. There is only a handful of 8x8 partners in the world with this level of accreditation, and we are extremely proud to know we are in the best position to assist our customers. What is XCaaS? XCaaS stands for “Experience Communications-as-a-Service”, and it’s the epitome of the 8x8 philosophy. Essentially, it brings customer and employee experience together with contact centre, voice, video, chat, and APIs on one cloud-native platform. 8x8 is a pioneer in this area, with XCaaS being the first and only platform of its kind in the market. The way it optimises an omnichannel customer experience with data-driven insights, while enabling employee engagement in a work-from-anywhere world. It’s also totally secure and delivers 99.999 per cent uptime. We know from our conversations with clients that these are two major concerns. Cyber security is a bigger headache than ever, and every minute the communications system is down, is money lost. XCaaS solves these problems and is wrapped up in a solution that is ideal for everything from small businesses all the way to large enterprises. Learn more about 8x8 XCaaS here. Reliance is your partner for XCaaS As your fully certified XCaaS partner, Reliance Communications can help you get up and running quickly. We’re here to take the pain out of installing and managing the system, so you can benefit from the innovative features without worry. XCaaS solves what businesses need today and offers a clear and easy pathway to what comes next. Reliance helps you capitalise on the opportunity without undertaking an expensive transformation project, and without investing in internal resources. We’re a true partner to your company and we’ll make sure we get it done for you. We’d like to thank 8x8 for their support. As a managed services provider, the market can be incredibly difficult if vendors don’t support their channel. We appreciate how easy it is for 8x8 to invest into them, as they reciprocate by investing into companies like ours. We’re certainly determined to do everything we can to keep winning this award every year! In the meantime, contact us and we will get you running on XCaaS. It’s all benefits, no fuss.
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